Folks tend to think more about leather and furs when they consider the ethics and environmental impact of clothing. However, the creation of denim has its own concerns for conscientious consumers, top among them the excessive use of water. Belle Starr carries Not Your Daughter’s Jeans, which has developed a new “water conscious” process for denim production.  Stop in an check them out today!

This “Materials Guide: How Ethical is Denim,” from Good On You post explores the ethics of denim further.